We offer a state-of-the-art approach to growing your business under uncertainty.

What we offer

Unleash the full potential!

Effectuation intelligence facilitates organizations in a mission-critical task: achieving growth opportunities when faced with uncertainty. We offer a rigorous process by which we create the scene best suited for creativity and imagination that is focused on getting started. Our services are based on effectuation, a mind- and tool-set for creating the future without predicting it.

Effectuation originated out of extensive research of Saras Sarasvathy under supervision of Nobel prize winner, Herbert Simon, in 2001. Saras researched the ways in which entrepreneurs carry out and conduct business. She discovered five principles, principles that are now available to every manager and employee, which are fundamental for success. Expert entrepreneurs prefer and apply effectuation as a consequence of their long-term experience of action under uncertain conditions. What we have done is translated these valuable principles to the corporate world in a way that offers you everything you need in order to unleash the full potential that your talented employees and available means could possibly offer.